The Usage Insights funnel component helps users view conversion rates in aggregate user behavior to uncover the reasons behind success or failure of a user flow. This visualization only works with Usage Insights data.
A funnel is used in many analytics products to measure the success of a selected flow.
For Usage Insights, users can view the percentage of users who completed a certain action in a specific application (in the instance) associated with Service Portal, Mobile, Virtual Agent, AI Native Experience, and Next Experience. The funnel can include multiple actions that lead to success or failure of a flow across many sessions, or analyzing if the conversion occurred in individual session. Funnels analysis displays three primary metrics:
- Number of users that progress from one step to the next
- Conversion rates
- The average time it takes for users to advance from one step to the next, through the show time toggle
Funnels are created in the Usage Insights dashboard and can be viewed in the UI Builder. After the user adds a funnel as a UI Builder component, that component's configuration panel is available.
Page properties support to get granular insights of pages.
Answers business questions like :
- How many password-reset requests were submitted by people who visited the password-reset catalog page?
- How many comments were added to the knowledge article titled “Usage Insights MCP”?
- Which dashboards did people visit last quarter, listed by name?
Page properties are now available across User Experience Analytics. A page property is a named, filterable attribute captured from a page's URL parameters or record metadata on every page view — so pages that previously shared a single page ID (a dashboard, a knowledge article, a catalog item) can now be distinguished by the resource a person actually viewed. Page properties behave like event properties wherever properties already appear.
What's new
- Page-property filtering in Funnels. When a funnel step is set to a page, page properties become available for that step, so you can filter the step by page property.
- Usage Insights enabled
- Required Role: analytics_admin, analytics_viewer
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